Tips & Resources for Hosting a PAM Event
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Tips
Social media advertising:
- Join as many wards and stake social media pages/groups as can be could find.
- Boost advertising on social media platforms like Facebook and Instagram.
- Request emails from the Alumni Office.
- Use creative and eye-catching graphics and visuals to promote the event.
- Engage with attendees and potential attendees on social media by answering questions and providing updates.
- Encourage attendees to invite their friends and family to the event.
- Consider offering incentives for attendees who share information about the event on their social media pages.
Local advertising:
- Distribute information to the stakes in the region.
- Make sure posters and fliers are in each meetinghouse by the entrances to the chapels and billboards.
- Jointly advertise with a group/organization where the event will be held. Offer 20-25 complimentary tickets for partner group/organization.
- Reach out to all middle school and high school choir directors.
- Leverage personal and professional networks to spread the word about the event.
- Consider reaching out to local news outlets and bloggers to cover the event.
Email marketing:
- Request emails from the Alumni Office.
- Send an email blast to the chapter email list from attendees of past events (optional).
Miscellaneous:
- Consider offering incentives for attendees who share information about the event on their social media pages.
Note: some of the points could be grouped under multiple sections, depending on how you want to categorize them.