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Tips & Resources for Hosting a BYU Performance

Tips

Social media advertising:

  • Join as many wards and stake social media pages/groups as possible.
  • Boost advertising on social media platforms like Facebook and Instagram.
  • Use creative and eye-catching graphics and visuals to promote the event.
  • Engage with attendees and potential attendees on social media by answering questions and providing updates.
  • Encourage attendees to invite their friends and family.
  • Consider offering incentives for attendees who share information about the event on their social media pages.

Local advertising:

  • Distribute information to the stakes in the region.
  • Make sure posters and fliers are by the entrances in each meetinghouse and on bulletin boards.
  • Jointly advertise with a group/organization where the event will be held. Offer 20-25 complimentary tickets for the partner group/organization.
  • Reach out to all middle school and high school choir directors.
  • Leverage personal and professional networks to spread the word.
  • Consider reaching out to local news outlets and bloggers to cover the event.

Email marketing:

  • Request emails from the Alumni Office.
  • Send an email blast to the chapter email list from attendees of past events (optional).

Resources